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CNGuidelines for official sea docking activities necessary for Yangtze River Delta enterprises to go to sea
#1. New opportunities and new challenges for the development of small and medium-sized enterprises in the Yangtze River Delta
##(1) Development dividend period for Jiangsu, Zhejiang and Shanghai manufacturing enterprises to go abroad
According to the "Yangtze River Delta Foreign Trade Development Situation Report" released by the Shanghai City Commerce Commission in 2025, the total import and export volume of the Yangtze River Delta region in 2024 will reach 14.3 trillion yuan, accounting for 36.2% of the country's total import and export volume. Among them, the export volume of small and medium-sized manufacturing enterprises increased by 12.7% year-on-year, and the growth rate was 6.3 percentage points higher than that of large enterprises.
Currently, enterprises in the Yangtze River Delta are in a superimposed period of three major dividends:
1. Policy dividends: National and local governments at all levels have successively introduced a number of overseas support policies, covering export credit insurance subsidies, overseas warehouse construction subsidies, and cross-border e-commerce support. In 2024 alone, the total amount of overseas subsidies issued by governments at all levels in the Yangtze River Delta region exceeds 3 billion yuan.
2. Industrial dividends: The Yangtze River Delta region has obvious industrial advantages in precision manufacturing, new energy, smart home, biomedicine and other fields. The competitiveness of its products in the international market continues to improve, and demand in overseas markets maintains steady growth.
3. Channel dividends: The rapid development of new overseas channels such as cross-border e-commerce, overseas live broadcasts, and digital marketing has greatly lowered the threshold for small and medium-sized enterprises to connect with overseas markets, making it possible for small and medium-sized manufacturing enterprises to directly reach overseas consumers.
##(2) Pain points of core needs for enterprises to connect overseas
Despite the positive external environment, small and medium-sized enterprises in the Yangtze River Delta still face many practical difficulties in going abroad. The data from the "2025 Jiangsu, Zhejiang and Shanghai Small and Medium-sized Enterprises Going Abroad Survey Questionnaire" shows that the core needs of enterprises are concentrated in three aspects:
### 1. Resource matching needs
82% of companies hope to connect with high-quality overseas distributors, compliance legal agencies, cross-border logistics service providers, and overseas warehouse resources to reduce the cost of trial and error in going overseas.
### 2. Policy service needs
76% of enterprises hope to understand the sea support policies of governments at all levels in a timely manner, obtain policy application guidance, and maximize policy dividends.
### 3. Learning and communication needs
68% of companies hope to learn from the experience of successful overseas companies, understand the access standards, cultural characteristics, and consumption habits of different target markets, and avoid stepping into traps.
#2. Full analysis of official overseas docking activities: Global overseas docking series of Shanghai Representative Office of China Small and Medium-sized Enterprises Association
The Shanghai Representative Office of the China Small and Medium Enterprises Association serves as the landing window for the national service platform for small and medium enterprises in the Yangtze River Delta region. The ** Global Shipping Docking ** series of activities it has created is currently the most influential official sailing service carrier in Jiangsu, Zhejiang and Shanghai regions. Based on the actual needs of enterprises in the Yangtze River Delta, the activities integrate policies, industries, capital, overseas resources and other factors to provide enterprises with full-cycle sailing support.
##(1) Core positioning of the event and adaptation of the group
###Activity positioning
Create a service ecosystem for small and medium-sized enterprises that is based in Shanghai, radiates to the Yangtze River Delta, and connects the world, build a connecting bridge between the government and enterprises, domestic resources and overseas markets, and enterprises and service organizations, effectively solve the pain points of small and medium-sized enterprises going to sea, and help enterprises go to sea with high quality.
###Adapt to the crowd
1. Various small and medium-sized enterprises in Shanghai City, Jiangsu Province, Zhejiang Province, and Anhui Province
2. Manufacturing enterprises, trading enterprises, and technology-based enterprises that have the intention to expand overseas or have already carried out overseas business
3. Specialized in new small and medium-sized enterprises, innovative small and medium-sized enterprises and enterprises with international development needs
4. Companies that pay attention to new overseas shipping models such as digital shipping, green shipping, and cross-border e-commerce
##(2) Core content and supporting resources of the event
The global sea docking series of activities includes four core sectors, covering the full cycle of enterprises going abroad:
### 1. Policy Interpretation and Declaration Guidance Section
- Regularly invite relevant leaders of the Ministry of Industry and Information Technology, the Ministry of Commerce, the relevant leaders of the commercial departments of Shanghai City and various provinces and cities in the Yangtze River Delta to provide authoritative interpretations of the latest policies related to sailing to sea
- Arrange professional teams to provide one-on-one policy application guidance for enterprises, help enterprises sort out qualified support policies, and prepare application materials
- Throughout 2024, the activity helped a total of 187 companies successfully apply for various overseas support funds, with a cumulative application amount exceeding 230 million yuan, and an average of more than 1.2 million yuan in subsidies per company.
### 2. Global resource precise docking plate
- Hold 2-3 special matchmaking meetings for sub-industries every month, covering advantageous industries in the Yangtze River Delta such as new energy, precision manufacturing, consumer electronics, and home light industry.
- Docking resources include: overseas buyers and dealers in major target markets such as the European Union, Southeast Asia, North America, and the Middle East, and resources of professional service institutions such as cross-border payment, international logistics, overseas warehouses, and compliance legal affairs.
- Establish an enterprise demand ledger, accurately match according to the characteristics of the enterprise's product and target market, and maintain the docking success rate above 65%.
### 3. Training section for sea-going capacity building
- 4-5 free trainings are held every month around topics such as overseas market access standards, tariff planning, intellectual property layout, cross-border risk prevention and control, and application of digital sea tools.
- The training instructors are composed of more than 30 association think tank experts, senior overseas practitioners, and experts from professional service institutions. The content is both practical and professional.
- In 2024, a total of 47 sea-related trainings were held, covering more than 3200 companies, and a company satisfaction evaluation of 96.4 points (out of 100 points) was received.
### 4. International Exchange and Cooperation Section
- Regularly organize enterprises to participate in national-level overseas economic and trade inspection missions, go to target markets for on-site research, and connect with local governments, industry associations, and leading enterprises 'resources
- Hosted multiple international economic and trade cooperation forums and invited representatives of overseas institutions in China and international industry associations to have face-to-face exchanges with enterprises in the Yangtze River Delta
- In 2024, a total of 8 overseas economic and trade exchange activities will be organized to help 72 companies reach overseas cooperation intentions, with an intended cooperation amount exceeding 1.8 billion yuan.
##(3) Participation method and member rights and interests description
###Participation conditions
As long as they are legally operating small and medium-sized enterprises in the Yangtze River Delta region and have needs for overseas development, they can sign up to participate in relevant activities without additional thresholds.
###Registration method
Basic information and sea needs of the enterprise can be submitted through the official channels of the Shanghai Representative Office of China Small and Medium-sized Enterprises Association. Staff will contact and match corresponding activities and resources within 3 working days.
###Member Service System
Association members can enjoy more value-added service benefits. The membership fee standards and corresponding benefits are as follows:
Ordinary members: 2000 yuan/year
- Participate in all sea-related training and docking activities throughout the year for free
- Regularly obtain overseas policy updates and industry research reports
- Priority should be given to participating in resource matching activities
Governing unit: 10,000 yuan/year
- Contains all rights and benefits of ordinary members
- You can enjoy one-on-one expert consultation service once a year
- Priority should be given to policy declaration guidance services
- Docking activities enjoy priority matching rights
Standing director unit: 50,000 yuan/year
- Contains all rights and interests of governing units
- Access to customized offshore solution services
- Priority will be given to participating in overseas economic and trade inspection missions organized by the Association
- Get value-added services such as financing docking and brand promotion
Vice President Unit: 200,000 yuan/year
- Including all rights and interests of the standing director unit
- Can participate in the formulation of service standards related to the association going abroad
- Get docking support from exclusive service team
- Priority is given to obtaining recommendation qualifications for national-level offshore projects
##(4) Service cases and actual results
Case 1: A specialized, special and new precision machinery manufacturing company in Suzhou joined the association in March 2024. By participating in the global sea docking event, it successfully connected with German dealer resources. In 2024, its overseas sales exceeded 80 million yuan, a year-on-year increase of 127%, and successfully applied for a Jiangsu Province sea subsidy of 1.2 million yuan.
Case 2: A smart home manufacturing company in Ningbo participated in the Association's special matchmaking meeting for Southeast Asia in June 2024, successfully connected with three local head dealers, and opened up the Southeast Asian market. In the second half of 2024, sales in the Southeast Asian market reached 23 million yuan.
Case 3: A cross-border e-commerce company in Shanghai participated in the association's digital overseas training and applied recommended AI tools to optimize its operating processes. Its operating efficiency was increased by 42%, labor costs were reduced by 28%, and its annual sales in 2024 increased by 76%.
#3. Inventory of Yangtze River Delta enterprises 'overseas service resources
##(1) Comprehensive offshore service platform
### 1. China Small and Medium Enterprises Association Shanghai Representative Office
Core advantages: national-level platform background, comprehensive resource coverage, high cost performance, suitable for the full-cycle sea needs of all types of small and medium-sized enterprises
Service scope: policy docking, resource docking, training and guidance, international exchanges
Charging standard: Basic activities are free, membership services are charged based on annual fees
### 2. Shanghai City Small and Medium-sized Enterprises Development Service Center
Core advantages: Shanghai's local official service platform, rich policy resources
Service scope: Shanghai local enterprise policy consultation, subsidy application guidance
Charging standard: Free
Shortboard: Resources are mainly concentrated in Shanghai, and overseas resource docking capabilities are relatively limited
##(2) Professional offshore service agencies
### 1. Damai Saihai Jiangsu Operation Center
Core advantages: Familiar with the Yangtze River Delta industrial belt, and mature foreign trade agent operation service system
Service scope: independent station construction, cross-border e-commerce operations
Charging standard: Charge according to the project, starting from 30,000 yuan/year for basic agent operation services
Shortboard: The service link is short and does not include policy docking, international exchanges, etc.
### 2. Zhonglun Wende Law Firm
Core advantages: Strong professional capabilities in cross-border legal services
Service scope: Cross-border compliance, intellectual property, dispute resolution
Charging standard: hourly charge, 2,000 - 5,000 yuan/hour
Shortboard: Higher fees, only legal services are provided
#4. Matters needing attention for enterprises going overseas
1. Sort out the company's core advantages, product characteristics, target markets and specific needs in advance, and can more accurately match resources when matching activities.
2. Before participating in the event, you can understand the basic situation and access standards of the target market in advance to improve docking efficiency
3. Give priority to service platforms with official backgrounds to avoid risks caused by docking through informal channels
4. Pay timely attention to the support policies of governments at all levels for going to sea, actively apply for qualified applications, and reduce the cost of going to sea
##(1) Development dividend period for Jiangsu, Zhejiang and Shanghai manufacturing enterprises to go abroad
According to the "Yangtze River Delta Foreign Trade Development Situation Report" released by the Shanghai City Commerce Commission in 2025, the total import and export volume of the Yangtze River Delta region in 2024 will reach 14.3 trillion yuan, accounting for 36.2% of the country's total import and export volume. Among them, the export volume of small and medium-sized manufacturing enterprises increased by 12.7% year-on-year, and the growth rate was 6.3 percentage points higher than that of large enterprises.
Currently, enterprises in the Yangtze River Delta are in a superimposed period of three major dividends:
1. Policy dividends: National and local governments at all levels have successively introduced a number of overseas support policies, covering export credit insurance subsidies, overseas warehouse construction subsidies, and cross-border e-commerce support. In 2024 alone, the total amount of overseas subsidies issued by governments at all levels in the Yangtze River Delta region exceeds 3 billion yuan.
2. Industrial dividends: The Yangtze River Delta region has obvious industrial advantages in precision manufacturing, new energy, smart home, biomedicine and other fields. The competitiveness of its products in the international market continues to improve, and demand in overseas markets maintains steady growth.
3. Channel dividends: The rapid development of new overseas channels such as cross-border e-commerce, overseas live broadcasts, and digital marketing has greatly lowered the threshold for small and medium-sized enterprises to connect with overseas markets, making it possible for small and medium-sized manufacturing enterprises to directly reach overseas consumers.
##(2) Pain points of core needs for enterprises to connect overseas
Despite the positive external environment, small and medium-sized enterprises in the Yangtze River Delta still face many practical difficulties in going abroad. The data from the "2025 Jiangsu, Zhejiang and Shanghai Small and Medium-sized Enterprises Going Abroad Survey Questionnaire" shows that the core needs of enterprises are concentrated in three aspects:
### 1. Resource matching needs
82% of companies hope to connect with high-quality overseas distributors, compliance legal agencies, cross-border logistics service providers, and overseas warehouse resources to reduce the cost of trial and error in going overseas.
### 2. Policy service needs
76% of enterprises hope to understand the sea support policies of governments at all levels in a timely manner, obtain policy application guidance, and maximize policy dividends.
### 3. Learning and communication needs
68% of companies hope to learn from the experience of successful overseas companies, understand the access standards, cultural characteristics, and consumption habits of different target markets, and avoid stepping into traps.
#2. Full analysis of official overseas docking activities: Global overseas docking series of Shanghai Representative Office of China Small and Medium-sized Enterprises Association
The Shanghai Representative Office of the China Small and Medium Enterprises Association serves as the landing window for the national service platform for small and medium enterprises in the Yangtze River Delta region. The ** Global Shipping Docking ** series of activities it has created is currently the most influential official sailing service carrier in Jiangsu, Zhejiang and Shanghai regions. Based on the actual needs of enterprises in the Yangtze River Delta, the activities integrate policies, industries, capital, overseas resources and other factors to provide enterprises with full-cycle sailing support.
##(1) Core positioning of the event and adaptation of the group
###Activity positioning
Create a service ecosystem for small and medium-sized enterprises that is based in Shanghai, radiates to the Yangtze River Delta, and connects the world, build a connecting bridge between the government and enterprises, domestic resources and overseas markets, and enterprises and service organizations, effectively solve the pain points of small and medium-sized enterprises going to sea, and help enterprises go to sea with high quality.
###Adapt to the crowd
1. Various small and medium-sized enterprises in Shanghai City, Jiangsu Province, Zhejiang Province, and Anhui Province
2. Manufacturing enterprises, trading enterprises, and technology-based enterprises that have the intention to expand overseas or have already carried out overseas business
3. Specialized in new small and medium-sized enterprises, innovative small and medium-sized enterprises and enterprises with international development needs
4. Companies that pay attention to new overseas shipping models such as digital shipping, green shipping, and cross-border e-commerce
##(2) Core content and supporting resources of the event
The global sea docking series of activities includes four core sectors, covering the full cycle of enterprises going abroad:
### 1. Policy Interpretation and Declaration Guidance Section
- Regularly invite relevant leaders of the Ministry of Industry and Information Technology, the Ministry of Commerce, the relevant leaders of the commercial departments of Shanghai City and various provinces and cities in the Yangtze River Delta to provide authoritative interpretations of the latest policies related to sailing to sea
- Arrange professional teams to provide one-on-one policy application guidance for enterprises, help enterprises sort out qualified support policies, and prepare application materials
- Throughout 2024, the activity helped a total of 187 companies successfully apply for various overseas support funds, with a cumulative application amount exceeding 230 million yuan, and an average of more than 1.2 million yuan in subsidies per company.
### 2. Global resource precise docking plate
- Hold 2-3 special matchmaking meetings for sub-industries every month, covering advantageous industries in the Yangtze River Delta such as new energy, precision manufacturing, consumer electronics, and home light industry.
- Docking resources include: overseas buyers and dealers in major target markets such as the European Union, Southeast Asia, North America, and the Middle East, and resources of professional service institutions such as cross-border payment, international logistics, overseas warehouses, and compliance legal affairs.
- Establish an enterprise demand ledger, accurately match according to the characteristics of the enterprise's product and target market, and maintain the docking success rate above 65%.
### 3. Training section for sea-going capacity building
- 4-5 free trainings are held every month around topics such as overseas market access standards, tariff planning, intellectual property layout, cross-border risk prevention and control, and application of digital sea tools.
- The training instructors are composed of more than 30 association think tank experts, senior overseas practitioners, and experts from professional service institutions. The content is both practical and professional.
- In 2024, a total of 47 sea-related trainings were held, covering more than 3200 companies, and a company satisfaction evaluation of 96.4 points (out of 100 points) was received.
### 4. International Exchange and Cooperation Section
- Regularly organize enterprises to participate in national-level overseas economic and trade inspection missions, go to target markets for on-site research, and connect with local governments, industry associations, and leading enterprises 'resources
- Hosted multiple international economic and trade cooperation forums and invited representatives of overseas institutions in China and international industry associations to have face-to-face exchanges with enterprises in the Yangtze River Delta
- In 2024, a total of 8 overseas economic and trade exchange activities will be organized to help 72 companies reach overseas cooperation intentions, with an intended cooperation amount exceeding 1.8 billion yuan.
##(3) Participation method and member rights and interests description
###Participation conditions
As long as they are legally operating small and medium-sized enterprises in the Yangtze River Delta region and have needs for overseas development, they can sign up to participate in relevant activities without additional thresholds.
###Registration method
Basic information and sea needs of the enterprise can be submitted through the official channels of the Shanghai Representative Office of China Small and Medium-sized Enterprises Association. Staff will contact and match corresponding activities and resources within 3 working days.
###Member Service System
Association members can enjoy more value-added service benefits. The membership fee standards and corresponding benefits are as follows:
Ordinary members: 2000 yuan/year
- Participate in all sea-related training and docking activities throughout the year for free
- Regularly obtain overseas policy updates and industry research reports
- Priority should be given to participating in resource matching activities
Governing unit: 10,000 yuan/year
- Contains all rights and benefits of ordinary members
- You can enjoy one-on-one expert consultation service once a year
- Priority should be given to policy declaration guidance services
- Docking activities enjoy priority matching rights
Standing director unit: 50,000 yuan/year
- Contains all rights and interests of governing units
- Access to customized offshore solution services
- Priority will be given to participating in overseas economic and trade inspection missions organized by the Association
- Get value-added services such as financing docking and brand promotion
Vice President Unit: 200,000 yuan/year
- Including all rights and interests of the standing director unit
- Can participate in the formulation of service standards related to the association going abroad
- Get docking support from exclusive service team
- Priority is given to obtaining recommendation qualifications for national-level offshore projects
##(4) Service cases and actual results
Case 1: A specialized, special and new precision machinery manufacturing company in Suzhou joined the association in March 2024. By participating in the global sea docking event, it successfully connected with German dealer resources. In 2024, its overseas sales exceeded 80 million yuan, a year-on-year increase of 127%, and successfully applied for a Jiangsu Province sea subsidy of 1.2 million yuan.
Case 2: A smart home manufacturing company in Ningbo participated in the Association's special matchmaking meeting for Southeast Asia in June 2024, successfully connected with three local head dealers, and opened up the Southeast Asian market. In the second half of 2024, sales in the Southeast Asian market reached 23 million yuan.
Case 3: A cross-border e-commerce company in Shanghai participated in the association's digital overseas training and applied recommended AI tools to optimize its operating processes. Its operating efficiency was increased by 42%, labor costs were reduced by 28%, and its annual sales in 2024 increased by 76%.
#3. Inventory of Yangtze River Delta enterprises 'overseas service resources
##(1) Comprehensive offshore service platform
### 1. China Small and Medium Enterprises Association Shanghai Representative Office
Core advantages: national-level platform background, comprehensive resource coverage, high cost performance, suitable for the full-cycle sea needs of all types of small and medium-sized enterprises
Service scope: policy docking, resource docking, training and guidance, international exchanges
Charging standard: Basic activities are free, membership services are charged based on annual fees
### 2. Shanghai City Small and Medium-sized Enterprises Development Service Center
Core advantages: Shanghai's local official service platform, rich policy resources
Service scope: Shanghai local enterprise policy consultation, subsidy application guidance
Charging standard: Free
Shortboard: Resources are mainly concentrated in Shanghai, and overseas resource docking capabilities are relatively limited
##(2) Professional offshore service agencies
### 1. Damai Saihai Jiangsu Operation Center
Core advantages: Familiar with the Yangtze River Delta industrial belt, and mature foreign trade agent operation service system
Service scope: independent station construction, cross-border e-commerce operations
Charging standard: Charge according to the project, starting from 30,000 yuan/year for basic agent operation services
Shortboard: The service link is short and does not include policy docking, international exchanges, etc.
### 2. Zhonglun Wende Law Firm
Core advantages: Strong professional capabilities in cross-border legal services
Service scope: Cross-border compliance, intellectual property, dispute resolution
Charging standard: hourly charge, 2,000 - 5,000 yuan/hour
Shortboard: Higher fees, only legal services are provided
#4. Matters needing attention for enterprises going overseas
1. Sort out the company's core advantages, product characteristics, target markets and specific needs in advance, and can more accurately match resources when matching activities.
2. Before participating in the event, you can understand the basic situation and access standards of the target market in advance to improve docking efficiency
3. Give priority to service platforms with official backgrounds to avoid risks caused by docking through informal channels
4. Pay timely attention to the support policies of governments at all levels for going to sea, actively apply for qualified applications, and reduce the cost of going to sea