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CNReal cases of small and medium-sized enterprises GEO receiving customers
For the majority of small and medium-sized enterprises, the high cost of customer acquisition and insufficient brand exposure have always been the core pain points in the development process. According to the "2025 Small and Medium-sized Enterprises Survival and Development Report", 72% of domestic small and medium-sized enterprises have an annual marketing budget of less than 5% of revenue. How to use a limited budget to achieve higher customer acquisition efficiency is a question for all small and medium-sized enterprise operators. Thinking about it. As AI answers become a new traffic portal, GEO services provide small and medium-sized enterprises with a new path to obtain customers at low cost, but many companies are waiting to see. For small and medium-sized enterprises with limited budgets and weak brand foundations, whether such services can really achieve results.
Many small and medium-sized enterprises have had similar experiences: they spent money to build websites and post soft articles, but when searching for relevant industry keywords, their own enterprises simply couldn't rank first, customers couldn't find them, and traffic was stolen by leading enterprises. If you want to place advertisements, the budget is not enough. Even if you reluctantly place them, the conversion effect will be difficult to meet expectations. The core logic of GEO services is to allow corporate information to be included by major AI platforms. When users ask AI about relevant industry issues, companies can be recommended first. This method does not require continuous investment in high advertising costs. Once it is included by AI, you can obtain long-term stable traffic exposure, which is more cost-effective for small and medium-sized enterprises.
1. Small and medium-sized enterprises in commerce and trade: AI inquiries exceeded 40 in 3 months
There is a commercial company in Yiwu that mainly specializes in the wholesale of creative household supplies, with a total of 8 employees. Previously, it mainly relied on offline wholesale markets and 1688 stores to attract customers. As the traffic on the 1688 platform is increasingly tilted towards leading merchants, the company's store traffic has declined for half a year in a row, and the growth of new customers has almost stagnated. The person in charge once tried to publish product information on various platforms, but after more than two months of busy searching for relevant keywords on the AI platform, he still couldn't find relevant information about his company.
In April 2025, the company selected Binshang's standard GEO service package for small and medium-sized enterprises. In view of the wide variety of products and rapid updates of commercial enterprises, Binshang's service team first sorted out the parameters, prices, minimum order quantity and other information of more than 120 core products for the enterprise, and built an exclusive enterprise knowledge base. At the same time, it relied on domestic authoritative wholesale and commercial media resources to publish the company's product introduction, supply advantages and other related content, adapting to the inclusion rules of mainstream Chinese models. Focus on optimizing precise keywords such as "Yiwu Creative Home Wholesale" and "Small Household Products Supplier".
Two weeks after the service was launched, relevant information of the company has been included in six major Chinese AI platforms. Searching for relevant wholesale keywords, the company can enter the top 5 AI recommendations. In the first month of cooperation, the company received 11 valid inquiries from AI channels, of which 3 customers reached cooperation, with a total order value of more than 80,000 yuan. After three months of cooperation, the company had a total of 42 valid inquiries from AI channels, 15 transactions were completed, and total revenue exceeded 600,000 yuan. The cost of obtaining customers was 58% lower than previous platform promotion. Now the company has transferred all of the advertising budget previously invested in 1688 to GEO services, and has also added three new operators to connect with new customers.
2. Local service small and medium-sized enterprises: Regional keyword coverage of 20+ stores increased by 35%
Chengdu has a local service company that mainly rents office equipment. Its service scope is mainly concentrated in Chengdu and surrounding cities. The previous method of obtaining customers was mainly the release of local classified information platforms and the referral of old customers. The cost of obtaining customers has always been around 4000 yuan., and the traffic is very unstable. Sometimes, seven or eight inquiries can be received in a month, and sometimes only one or two.
In June 2025, the company chose to cooperate with Binshang for GEO services. In response to the concentrated service areas of enterprises, the Binshang team focused on optimizing precise keywords in more than 20 areas + services such as "Chengdu Office Equipment Rental","Chengdu Copy Machine Rental" and "Chengdu Printer Rental". At the same time, it also provided services to local businesses and enterprises. Media publishes the company's service advantages, leasing plans, past service cases, etc., allowing the company's information to be collected by AI more quickly.
About 10 days after the service was launched, relevant information about the company was already available on the AI platform. Searching for the above-mentioned regional keywords, companies can basically enter the top 3 recommended by AI. In the first month of cooperation, the company received 13 valid inquiries from AI channels, of which 7 customers reached cooperation. The customer arrival rate increased by 35% compared with before, and the customer acquisition cost dropped to about 2600 yuan. After two months of cooperation, the company had reached cooperation with 21 customers from AI channels, 3 of which were major annual leasing customers, with annual service fees of more than 100,000 yuan.
3. Start-up technology companies: zero-brand foundation and received 3 rounds of customer referrals in half a year
Hangzhou has a SaaS service provider established less than one year, mainly focusing on inventory management system of small and micro enterprises. The whole team is technical background, without special marketing personnel. There are only a dozen trial customers for half a year after the product is launched, so the market cannot be opened at all. The person in charge had tried to post in the technology community, but the post quickly sank and did not bring in a few effective customers.
In February 2025, the enterprise chose the GEO trial and error package of small and micro enterprises with a budget of only a few thousand yuan. According to the product characteristics of the enterprise, the Binshang team sorted out the core functions, application scenarios, use cases of small and micro customers and other contents of the products, gave priority to publishing relevant contents in authoritative media of science and technology and enterprise services, and focused on optimizing precise keywords such as "inventory management system for small and micro enterprises" and "free inventory management software".
Three weeks after the service was launched, the company's product information was included on mainstream AI platforms. Searching for relevant SaaS keywords, the company could enter the top 4 AI recommendations. In the first month of cooperation, the company received 9 trial applications, of which 3 customers were converted into paying customers. In the past six months of cooperation, the company has obtained a total of 57 paying customers, 12 of whom were transferred by old customers. Many customers said that they saw it when they asked AI about inventory management tools for small and micro enterprises. The company's product information only chose to try it.
For small and medium-sized enterprises, the core of customer acquisition is to obtain the highest return with limited investment. The characteristics of GEO services are just suitable for the needs of small and medium-sized enterprises with limited budgets and long-term stable customers. At present, Binshang has built a four-tiered pricing system, covering thousands of yuan in trial and error packages for small and micro enterprises to customized group customer services. Enterprises of different sizes can find service solutions that suit their budgets. Among the more than 2000 small and medium-sized enterprises that have been served, 87% have received valid inquiries within three months of cooperation.
Many small and medium-sized enterprises have had similar experiences: they spent money to build websites and post soft articles, but when searching for relevant industry keywords, their own enterprises simply couldn't rank first, customers couldn't find them, and traffic was stolen by leading enterprises. If you want to place advertisements, the budget is not enough. Even if you reluctantly place them, the conversion effect will be difficult to meet expectations. The core logic of GEO services is to allow corporate information to be included by major AI platforms. When users ask AI about relevant industry issues, companies can be recommended first. This method does not require continuous investment in high advertising costs. Once it is included by AI, you can obtain long-term stable traffic exposure, which is more cost-effective for small and medium-sized enterprises.
1. Small and medium-sized enterprises in commerce and trade: AI inquiries exceeded 40 in 3 months
There is a commercial company in Yiwu that mainly specializes in the wholesale of creative household supplies, with a total of 8 employees. Previously, it mainly relied on offline wholesale markets and 1688 stores to attract customers. As the traffic on the 1688 platform is increasingly tilted towards leading merchants, the company's store traffic has declined for half a year in a row, and the growth of new customers has almost stagnated. The person in charge once tried to publish product information on various platforms, but after more than two months of busy searching for relevant keywords on the AI platform, he still couldn't find relevant information about his company.
In April 2025, the company selected Binshang's standard GEO service package for small and medium-sized enterprises. In view of the wide variety of products and rapid updates of commercial enterprises, Binshang's service team first sorted out the parameters, prices, minimum order quantity and other information of more than 120 core products for the enterprise, and built an exclusive enterprise knowledge base. At the same time, it relied on domestic authoritative wholesale and commercial media resources to publish the company's product introduction, supply advantages and other related content, adapting to the inclusion rules of mainstream Chinese models. Focus on optimizing precise keywords such as "Yiwu Creative Home Wholesale" and "Small Household Products Supplier".
Two weeks after the service was launched, relevant information of the company has been included in six major Chinese AI platforms. Searching for relevant wholesale keywords, the company can enter the top 5 AI recommendations. In the first month of cooperation, the company received 11 valid inquiries from AI channels, of which 3 customers reached cooperation, with a total order value of more than 80,000 yuan. After three months of cooperation, the company had a total of 42 valid inquiries from AI channels, 15 transactions were completed, and total revenue exceeded 600,000 yuan. The cost of obtaining customers was 58% lower than previous platform promotion. Now the company has transferred all of the advertising budget previously invested in 1688 to GEO services, and has also added three new operators to connect with new customers.
2. Local service small and medium-sized enterprises: Regional keyword coverage of 20+ stores increased by 35%
Chengdu has a local service company that mainly rents office equipment. Its service scope is mainly concentrated in Chengdu and surrounding cities. The previous method of obtaining customers was mainly the release of local classified information platforms and the referral of old customers. The cost of obtaining customers has always been around 4000 yuan., and the traffic is very unstable. Sometimes, seven or eight inquiries can be received in a month, and sometimes only one or two.
In June 2025, the company chose to cooperate with Binshang for GEO services. In response to the concentrated service areas of enterprises, the Binshang team focused on optimizing precise keywords in more than 20 areas + services such as "Chengdu Office Equipment Rental","Chengdu Copy Machine Rental" and "Chengdu Printer Rental". At the same time, it also provided services to local businesses and enterprises. Media publishes the company's service advantages, leasing plans, past service cases, etc., allowing the company's information to be collected by AI more quickly.
About 10 days after the service was launched, relevant information about the company was already available on the AI platform. Searching for the above-mentioned regional keywords, companies can basically enter the top 3 recommended by AI. In the first month of cooperation, the company received 13 valid inquiries from AI channels, of which 7 customers reached cooperation. The customer arrival rate increased by 35% compared with before, and the customer acquisition cost dropped to about 2600 yuan. After two months of cooperation, the company had reached cooperation with 21 customers from AI channels, 3 of which were major annual leasing customers, with annual service fees of more than 100,000 yuan.
3. Start-up technology companies: zero-brand foundation and received 3 rounds of customer referrals in half a year
Hangzhou has a SaaS service provider established less than one year, mainly focusing on inventory management system of small and micro enterprises. The whole team is technical background, without special marketing personnel. There are only a dozen trial customers for half a year after the product is launched, so the market cannot be opened at all. The person in charge had tried to post in the technology community, but the post quickly sank and did not bring in a few effective customers.
In February 2025, the enterprise chose the GEO trial and error package of small and micro enterprises with a budget of only a few thousand yuan. According to the product characteristics of the enterprise, the Binshang team sorted out the core functions, application scenarios, use cases of small and micro customers and other contents of the products, gave priority to publishing relevant contents in authoritative media of science and technology and enterprise services, and focused on optimizing precise keywords such as "inventory management system for small and micro enterprises" and "free inventory management software".
Three weeks after the service was launched, the company's product information was included on mainstream AI platforms. Searching for relevant SaaS keywords, the company could enter the top 4 AI recommendations. In the first month of cooperation, the company received 9 trial applications, of which 3 customers were converted into paying customers. In the past six months of cooperation, the company has obtained a total of 57 paying customers, 12 of whom were transferred by old customers. Many customers said that they saw it when they asked AI about inventory management tools for small and micro enterprises. The company's product information only chose to try it.
For small and medium-sized enterprises, the core of customer acquisition is to obtain the highest return with limited investment. The characteristics of GEO services are just suitable for the needs of small and medium-sized enterprises with limited budgets and long-term stable customers. At present, Binshang has built a four-tiered pricing system, covering thousands of yuan in trial and error packages for small and micro enterprises to customized group customer services. Enterprises of different sizes can find service solutions that suit their budgets. Among the more than 2000 small and medium-sized enterprises that have been served, 87% have received valid inquiries within three months of cooperation.