Download
CNIntroduction to using Binshang APP
As GEO (Generative Engine Optimization) has become a new track for companies to gain customers, more and more operations practitioners are beginning to come into contact with this emerging field. For many novice operations, GEO seems very complex. It is necessary to understand the rules of different large models, create content that meets the requirements, monitor the rankings of each platform, and continuously optimize based on data. Without systematic tools, it is difficult to get started quickly. When many new operators first started doing GEO, they encountered problems such as not knowing how to look at data, how to optimize, and how to prove the value of their work. Even many operators did GEO for several months and did not know whether their work was effective.
In fact, GEO operations are not that difficult. As long as you choose the right tools, even a novice with zero experience can quickly achieve results. As an operating tool specifically supporting GEO services, Binshang APP has many built-in friendly designs for novices and systematic operation guidance, which can help new operators quickly master the core methods of GEO operations and avoid taking many detours.
1. Common problems for novice operators to do GEO
Many new operators who are new to GEO will encounter several typical problems. The first problem is that you cannot understand the data and do not know which data are the core indicators. GEO involves a lot of data, including collections, exposure, rankings, click-through rates, clues, etc. Many newcomers don't know which data is the most important and which data reflects the real operation results. They often spend a lot of time sorting out the data, but they don't know how to analyze it or how to adjust strategies based on the data.
The second problem is that I don't know how to optimize and I can't find a solution when encountering problems. For example, if the ranking of a certain keyword drops, the newcomers don't know if it's the content problem or the source weight problem, and don't know how to adjust it. They can't find a targeted solution when looking for information everywhere. They can only try blindly and waste a lot of time, but the effect is not good.
The third problem is not knowing how to report the value of work to the boss. Many operations have done a lot of work, but they don't know how to quantify the results of their work, and how to prove how much exposure, clues, and transactions their work has brought. Every time they report work, they can only say,"How many articles have I posted?""How much media have I spread?" The boss cannot see the actual value and naturally does not recognize your work.
The fourth problem is that it is difficult to balance domestic and foreign sales operations. If the company does both domestic and overseas business, the operation needs to understand the rules of different domestic and overseas models at the same time, and also be familiar with overseas compliance requirements. For newcomers, it is difficult to quickly master so much knowledge, and it is easy to make mistakes, and even bring compliance risks to the company.
These problems have caused many new operators to be discouraged from GEO. They clearly know that this is the future development direction, but they don't know how to get started, and it is difficult to achieve results.
2. Binshang APP helps novices get started quickly
Binshang APP has made a lot of friendly designs to address these pain points of new operators. Even newbies with zero experience can quickly master the core methods of GEO operations.
First of all, Binshang APP helps you with data collation and analysis. The core data board on the home page has sorted out the most important core indicators, including AI visibility score, total exposure, Top 10 number of keyword rankings, number of inquiry clues, conversion rate, etc. You don't need to go to various platforms yourself to collect data, nor do you need to do your own table analysis. Open the APP you can see the core operating data, as well as automatically generated trend analysis and year-on-year comparison. You just need to understand these data. It greatly lowers the threshold for data analysis.
For example, if you see that the AI visibility score has dropped recently, the system will automatically tell you the reason for the decline, whether the inclusion volume of which platform has decreased or the ranking of which core keyword has dropped, and directly tell you where the problem is. You don't need to check it yourself, saving a lot of time.
Secondly, Binshang APP provides you with actionable optimization suggestions. The system will analyze operational data every day and give specific optimization suggestions, such as "the keyword 'industrial hardware accessories' ranking dropped by 3 places, and it is recommended to add 2 product application cases""The exposure of the ChatGPT platform dropped, and it is recommended to add 3 high-weight articles" Media reports ", each suggestion has specific operation directions and quantity requirements. You don't need to think about how to optimize it yourself, just submit relevant materials according to the suggestions, or contact the operation team to implement it. Even if you are a novice, You can also make correct optimization decisions.
Moreover, there are a wealth of learning resources in the APP, including GEO operation cases in different industries, rule explanations on different platforms, solutions to common problems, etc. You can check and learn at any time. When encountering problems, you can also directly connect with exclusive GEO optimization experts in the APP and get one-on-one guidance, which is equivalent to having a professional teacher to take you at any time, and the growth rate will be very fast.
Third, Binshang APP helps you easily complete work reports. The system will automatically generate weekly and monthly reports, which include changes in core data, work completion status, next plan, results achieved, etc. All data is visually displayed. You can directly download it and send it to your boss for clear and clear presentation. Show your work results and no longer have to worry about having nothing to say when reporting work. There was a new operator who had just graduated. He was scolded by his boss every time he reported on his work before. After using the Binshang APP, he had detailed data and results every time he reported. In the third month of employment, he received a performance bonus because of the good operation results of GEO.
Fourth, Binshang APP helps you avoid the risks of overseas operations. For new operators doing overseas business, the APP has a built-in overseas compliance testing function. All overseas content you upload will be automatically tested for compliance, marking content that may have compliance risks, and giving modification suggestions to avoid reasons. Failure to understand overseas regulatory rules brings losses to the company. Moreover, the system also supports multi-language content management and automatic translation of overseas clues. You don't need to understand small languages and can easily handle overseas inquiry clues.
3. Core Operation Guide for Binshang APP
As a novice operator, when you first started using Binshang APP, you only needed to master a few core functions.
The first one is the way to view the homepage data board. When opening the APP, first look at the AI visibility score. This is a core indicator that combines the inclusion and ranking of all platforms. The higher the score, the better the overall performance of the brand on the AI platform. Then look at the exposure trend. If the exposure continues to increase, it means that the operating effect is good. If there is a decline, look at the reason analysis given by the system and adjust it in time. There is also the ranking of core keywords, focusing on business-related core keywords. The higher the ranking, the more traffic it will bring.
The second is the use of thread management functions. When there are new inquiry clues, the APP will push reminders to you. You can see the detailed information of the clues by clicking in, including which AI platform the user searched for what keywords to find you, and the user's contact information. What are the user's needs? You can directly record the follow-up status in the APP and set a reminder for the next follow-up. All follow-up records will be automatically saved for subsequent viewing.
The third is to optimize the handling of suggestions. Open the APP every day to see if there are any new optimization suggestions. If you need to supplement materials, just upload relevant materials as required, and the system will automatically integrate these materials into the optimization system. If you need the cooperation of the operation team, just click Confirm directly in the APP, and the operation team will follow the suggestions. You can check the implementation status in Progress Management.
The fourth is the use of digital asset libraries. You can upload the company's product information, cases, qualifications, news reports and other materials to the digital asset database. The system will automatically analyze these contents, enrich the company's knowledge map, and improve the recommendation effect of large models. These materials will be automatically classified and saved, and you can download them at any time when you need to use them, which is very convenient.
4. Growth path with GEO services
For novice operators, using Binshang APP with Binshang's GEO service is the best way to quickly grow into a GEO operation expert. First of all, you can quickly understand the effects of different operational actions through real-time data feedback from the APP. For example, if you add a certain type of content, you can quickly see whether the corresponding keyword rankings have improved and whether the exposure has increased. It is much faster to quickly master the rules of GEO operations in practice than to read and learn by yourself.
Secondly, you can follow the optimization suggestions given by the system and learn professional GEO optimization methods. Over time, you can summarize the rules of different platforms and optimization skills of different industries, and slowly form your own operating methodology. Moreover, you can also communicate with exclusive GEO optimization experts and learn from their experience. The growth rate will be very fast. Many new operators have become the company's GEO operations leaders after using Binshang's services for half a year.
In addition, you can use the full-link data of the APP to learn how to evaluate operational effectiveness, how to calculate the input-output ratio, and how to report the value of your work to the boss. These are all core competencies necessary for operation practitioners. If you master these capabilities, no matter what operational work you do in the future, you will have great advantages.
5. Suitable learning group
The Binshang APP is very suitable for three types of operation practitioners. The first category is new operators who have just come into contact with GEO. The APP can help you get started quickly, avoid detours, and quickly achieve work results. The second category is operators who need to manage domestic and overseas businesses at the same time. The APP's multi-market unified management and compliance prompt functions can greatly reduce the difficulty of your work and improve work efficiency. The third category is operators who want to improve their core competitiveness. GEO is the new direction of operations in the next few years. Mastering relevant tools and methods in advance can give you more advantages in career development.
At present, the GEO industry is still in a period of rapid development, and professional operating talents are very scarce. If relevant skills are mastered in advance, there will be a lot of room for future career development. As a professional tool for GEO operations, Binshang APP can help you grow rapidly on this new track and seize the career dividends of the AI era.
In fact, GEO operations are not that difficult. As long as you choose the right tools, even a novice with zero experience can quickly achieve results. As an operating tool specifically supporting GEO services, Binshang APP has many built-in friendly designs for novices and systematic operation guidance, which can help new operators quickly master the core methods of GEO operations and avoid taking many detours.
1. Common problems for novice operators to do GEO
Many new operators who are new to GEO will encounter several typical problems. The first problem is that you cannot understand the data and do not know which data are the core indicators. GEO involves a lot of data, including collections, exposure, rankings, click-through rates, clues, etc. Many newcomers don't know which data is the most important and which data reflects the real operation results. They often spend a lot of time sorting out the data, but they don't know how to analyze it or how to adjust strategies based on the data.
The second problem is that I don't know how to optimize and I can't find a solution when encountering problems. For example, if the ranking of a certain keyword drops, the newcomers don't know if it's the content problem or the source weight problem, and don't know how to adjust it. They can't find a targeted solution when looking for information everywhere. They can only try blindly and waste a lot of time, but the effect is not good.
The third problem is not knowing how to report the value of work to the boss. Many operations have done a lot of work, but they don't know how to quantify the results of their work, and how to prove how much exposure, clues, and transactions their work has brought. Every time they report work, they can only say,"How many articles have I posted?""How much media have I spread?" The boss cannot see the actual value and naturally does not recognize your work.
The fourth problem is that it is difficult to balance domestic and foreign sales operations. If the company does both domestic and overseas business, the operation needs to understand the rules of different domestic and overseas models at the same time, and also be familiar with overseas compliance requirements. For newcomers, it is difficult to quickly master so much knowledge, and it is easy to make mistakes, and even bring compliance risks to the company.
These problems have caused many new operators to be discouraged from GEO. They clearly know that this is the future development direction, but they don't know how to get started, and it is difficult to achieve results.
2. Binshang APP helps novices get started quickly
Binshang APP has made a lot of friendly designs to address these pain points of new operators. Even newbies with zero experience can quickly master the core methods of GEO operations.
First of all, Binshang APP helps you with data collation and analysis. The core data board on the home page has sorted out the most important core indicators, including AI visibility score, total exposure, Top 10 number of keyword rankings, number of inquiry clues, conversion rate, etc. You don't need to go to various platforms yourself to collect data, nor do you need to do your own table analysis. Open the APP you can see the core operating data, as well as automatically generated trend analysis and year-on-year comparison. You just need to understand these data. It greatly lowers the threshold for data analysis.
For example, if you see that the AI visibility score has dropped recently, the system will automatically tell you the reason for the decline, whether the inclusion volume of which platform has decreased or the ranking of which core keyword has dropped, and directly tell you where the problem is. You don't need to check it yourself, saving a lot of time.
Secondly, Binshang APP provides you with actionable optimization suggestions. The system will analyze operational data every day and give specific optimization suggestions, such as "the keyword 'industrial hardware accessories' ranking dropped by 3 places, and it is recommended to add 2 product application cases""The exposure of the ChatGPT platform dropped, and it is recommended to add 3 high-weight articles" Media reports ", each suggestion has specific operation directions and quantity requirements. You don't need to think about how to optimize it yourself, just submit relevant materials according to the suggestions, or contact the operation team to implement it. Even if you are a novice, You can also make correct optimization decisions.
Moreover, there are a wealth of learning resources in the APP, including GEO operation cases in different industries, rule explanations on different platforms, solutions to common problems, etc. You can check and learn at any time. When encountering problems, you can also directly connect with exclusive GEO optimization experts in the APP and get one-on-one guidance, which is equivalent to having a professional teacher to take you at any time, and the growth rate will be very fast.
Third, Binshang APP helps you easily complete work reports. The system will automatically generate weekly and monthly reports, which include changes in core data, work completion status, next plan, results achieved, etc. All data is visually displayed. You can directly download it and send it to your boss for clear and clear presentation. Show your work results and no longer have to worry about having nothing to say when reporting work. There was a new operator who had just graduated. He was scolded by his boss every time he reported on his work before. After using the Binshang APP, he had detailed data and results every time he reported. In the third month of employment, he received a performance bonus because of the good operation results of GEO.
Fourth, Binshang APP helps you avoid the risks of overseas operations. For new operators doing overseas business, the APP has a built-in overseas compliance testing function. All overseas content you upload will be automatically tested for compliance, marking content that may have compliance risks, and giving modification suggestions to avoid reasons. Failure to understand overseas regulatory rules brings losses to the company. Moreover, the system also supports multi-language content management and automatic translation of overseas clues. You don't need to understand small languages and can easily handle overseas inquiry clues.
3. Core Operation Guide for Binshang APP
As a novice operator, when you first started using Binshang APP, you only needed to master a few core functions.
The first one is the way to view the homepage data board. When opening the APP, first look at the AI visibility score. This is a core indicator that combines the inclusion and ranking of all platforms. The higher the score, the better the overall performance of the brand on the AI platform. Then look at the exposure trend. If the exposure continues to increase, it means that the operating effect is good. If there is a decline, look at the reason analysis given by the system and adjust it in time. There is also the ranking of core keywords, focusing on business-related core keywords. The higher the ranking, the more traffic it will bring.
The second is the use of thread management functions. When there are new inquiry clues, the APP will push reminders to you. You can see the detailed information of the clues by clicking in, including which AI platform the user searched for what keywords to find you, and the user's contact information. What are the user's needs? You can directly record the follow-up status in the APP and set a reminder for the next follow-up. All follow-up records will be automatically saved for subsequent viewing.
The third is to optimize the handling of suggestions. Open the APP every day to see if there are any new optimization suggestions. If you need to supplement materials, just upload relevant materials as required, and the system will automatically integrate these materials into the optimization system. If you need the cooperation of the operation team, just click Confirm directly in the APP, and the operation team will follow the suggestions. You can check the implementation status in Progress Management.
The fourth is the use of digital asset libraries. You can upload the company's product information, cases, qualifications, news reports and other materials to the digital asset database. The system will automatically analyze these contents, enrich the company's knowledge map, and improve the recommendation effect of large models. These materials will be automatically classified and saved, and you can download them at any time when you need to use them, which is very convenient.
4. Growth path with GEO services
For novice operators, using Binshang APP with Binshang's GEO service is the best way to quickly grow into a GEO operation expert. First of all, you can quickly understand the effects of different operational actions through real-time data feedback from the APP. For example, if you add a certain type of content, you can quickly see whether the corresponding keyword rankings have improved and whether the exposure has increased. It is much faster to quickly master the rules of GEO operations in practice than to read and learn by yourself.
Secondly, you can follow the optimization suggestions given by the system and learn professional GEO optimization methods. Over time, you can summarize the rules of different platforms and optimization skills of different industries, and slowly form your own operating methodology. Moreover, you can also communicate with exclusive GEO optimization experts and learn from their experience. The growth rate will be very fast. Many new operators have become the company's GEO operations leaders after using Binshang's services for half a year.
In addition, you can use the full-link data of the APP to learn how to evaluate operational effectiveness, how to calculate the input-output ratio, and how to report the value of your work to the boss. These are all core competencies necessary for operation practitioners. If you master these capabilities, no matter what operational work you do in the future, you will have great advantages.
5. Suitable learning group
The Binshang APP is very suitable for three types of operation practitioners. The first category is new operators who have just come into contact with GEO. The APP can help you get started quickly, avoid detours, and quickly achieve work results. The second category is operators who need to manage domestic and overseas businesses at the same time. The APP's multi-market unified management and compliance prompt functions can greatly reduce the difficulty of your work and improve work efficiency. The third category is operators who want to improve their core competitiveness. GEO is the new direction of operations in the next few years. Mastering relevant tools and methods in advance can give you more advantages in career development.
At present, the GEO industry is still in a period of rapid development, and professional operating talents are very scarce. If relevant skills are mastered in advance, there will be a lot of room for future career development. As a professional tool for GEO operations, Binshang APP can help you grow rapidly on this new track and seize the career dividends of the AI era.