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CNDetailed explanation of Binshang APP usage tutorial
1. Common pain points in GEO operations
Many new operators who are just starting to come into contact with GEO (Generative Engine Optimization) will encounter various problems. For example, I don't know how to monitor the inclusion status of various AI platforms, I don't know how to evaluate the optimization effect, and I don't know how to follow up on clues when they come. I have been doing GEO services for several months and spent a lot of money, but I don't know how the results will be. In fact, these problems are not that your operational capabilities are not good, but that you have not chosen the right tool.
GEO is very different from traditional SEO. In traditional SEO, you only need to focus on the rankings of a few search engines, but for GEO, you need to focus on the recommendation results of dozens of major models. The algorithm logic of each model is different. The update frequency is different, and it is impossible to track it by manual labor. Moreover, AI recommendation results have many factors, including content quality, source weight, semantic relevance, etc. Without the assistance of professional tools, you have no idea whether the direction of optimization is right.
When many novices operate GEO, the most common mistake they make is to only look at superficial data, such as whether keywords have been included by AI, but not looking at the ranking position or whether actual inquiries have been brought. The result of this is that the data looks beautiful, but there is no actual business growth, and you can't explain it even if the boss asks. At this time, you need a professional tool to help you get all the data through, from exposure to conversion to full-link tracking, so that you can clearly know the effect of each optimization step.
2. Basic Operation Guide for Binshang APP
The operation of Binshang APP is very simple. Newbie operators can learn it after following the guidance and does not require complex training. First of all, you can download it by searching for "Binshang" in the app store. After the installation is completed, log in with the account and password given to you by the service provider, and you will see your enterprise-specific dashboard.
After logging in, the most conspicuous thing on the home page is the overview of core data, including the four core indicators: new exposure today, new clues today, AI visibility score, and keyword coverage. When you open the APP every day, you can first look at these four. Numbers, you can know whether today's overall operation is good or not. If an indicator is abnormal, a red or green arrow will appear next to the number. Red represents a decline and green represents an increase. You can see the specific reason by clicking in.
If you want to see more detailed exposure data, click the "Exposure" button at the bottom to enter the exposure monitoring page. This page will be classified by platform and display the inclusion status of various domestic and overseas AI platforms, including more than 20 mainstream platforms such as Doubao, Wenxinyiyan, DeepSeek, ChatGPT, Gemini, and Bing AI. Data such as the number of keywords covered, the proportion of Top3, and the proportion of Top10 will be displayed behind each platform. By clicking on a specific platform, you can also see the current ranking, historical ranking changes, and competition level of each keyword. If the ranking of a certain keyword drops, you can directly click the "Feedback" button behind it to submit the optimization request, and the operation team will receive the notification and deal with it in a timely manner.
If you want to see data related to clues, click the "clues" button at the bottom to enter the clue management page. All new clues will be displayed at the front, with clear information such as the source of the clues, consultation time, requirement content, and contact information. You can label clues, such as "high intention","waiting to be followed up" and "closed", or you can assign them to specific sales follow-up. The follow-up records are filled in directly in the APP and automatically synchronized into the system. If it is an overseas clue, you can translate it into Chinese with one click by clicking the translation button next to it, which is very convenient.
If you want to view the effect report, click the "Report" button at the bottom to enter the report page. There are three options here: daily, weekly and monthly reports. You can choose different time periods to check the operation results. The report not only contains data displays, but also analysis conclusions and optimization suggestions automatically generated by the system. For example,"The industrial valve keyword ranking dropped by 5 places this week, and it is recommended to update relevant content to increase the weight." You can directly follow the suggestions and implement them without having to analyze the reasons yourself.
On the last "My" page, you can check the service expiration time, the contact information of the exclusive optimization expert, the history of submitting requirements, as well as novice tutorials and answers to frequently asked questions. If you encounter problems, you can find answers here first. If you can't solve them, just contact your exclusive expert directly.
3. High-level usage skills
After learning the basics, you can also use some high-level skills to maximize the effectiveness of GEO services.
The first tip is to set up custom alerts. You can set warning rules in the APP. For example, when the ranking of a core keyword drops out of Top 3, when the AI visibility score drops by more than 10%, and when new high-intention clues come in, the APP will automatically Send push reminders to you, and you don't need to stare at the data every day. You will be notified as soon as possible when there is a problem. This way you can spend more time optimizing and following up on clues rather than spending a few hours a day swiping data.
The second tip is to use data to optimize content. The APP will display data such as search volume, competition level, and conversion rate for each keyword. You can adjust the direction of content creation based on these data. For example, if you find that the keyword "stainless steel valve" has a high search volume, but the degree of competition is also very high, while the keyword "high temperature resistant stainless steel valve" has a good search volume, but the degree of competition is very low, and the conversion rate is also very high. You can create more content related to "high temperature resistant stainless steel valve", which makes it easier to obtain good rankings and brings higher quality clues.
The third technique is to do A/B testing. If you are not sure which version of the content is better, you can ask the operation team to release two versions of the content at the same time, then monitor the inclusion, ranking and number of clues brought by the two content in the APP, and then select the effect after comparison. Expand and release better versions, which can continuously increase the conversion rate of content. A customer who made medical devices tested five versions of content in this way, and the final version selected had an 82% increase in conversion rate compared with the original version.
The fourth skill is collaborative use across departments. You can open sub-accounts for the company's sales and bosses. Sales can see new clues in real time and follow up in time; bosses can see the overall operation results and don't have to ask for reports every time. Moreover, all data is synchronized in real time, so there will be no data inconsistency, and the efficiency of cross-department communication has been much improved.
4. Best practices for matching GEO services
When using Binshang APP and GEO services together, there are some best practices to refer to, which can more than double your operational efficiency.
The first thing is to spend 10 minutes every morning to check the core data on the home page and see if there are any abnormal fluctuations. If there is, first check the reasons given by the system. Submit the requirements in time if you need to be optimized, and don't wait until the problem becomes bigger before handling it. Generally speaking, the first three days before the ranking drops are the golden optimization period, and the adjustment effect is the best. If you adjust more than a week, the recovery will be slower.
Then, when the weekly meeting is held every Monday, we export the weekly report of the previous week, analyze the operation situation of the previous week with the team, what has been done well and what needs to be improved, and arrange the work priorities for this week. For example, it was found last week that the inquiry conversion rate on overseas platforms was relatively high, so we can increase the release of overseas content this week; if the ranking of a certain keyword is found to fluctuate greatly, we will focus on optimizing the content of this keyword this week.
There is also a monthly report exported at the end of each month and used when reporting work to the boss. The data in the monthly report is very comprehensive and has visual charts that are easy for the boss to understand. You can apply for next month's marketing budget based on the input-output data in the monthly report. With the data support, it will be easier for the boss to approve it.
For companies with overseas business, it is recommended that you check the data of overseas platforms every day, because the update frequency of overseas large models is higher than that of domestic countries, and the regulatory requirements in different regions are different. Problems are discovered in a timely manner and adjusted in a timely manner to avoid compliance risks. The Binshang APP will update regulatory policy changes in various regions in real time. You can adjust the content according to the prompts to avoid violations.
5. Answers to common questions for novices
When many newbies first start using the Binshang APP, they will ask some common questions. Here are the unified answers.
The first question is whether the data is accurate or not? All data in the APP is the real result of crawling each AI platform in real time. Each data can be verified on the corresponding platform. If you find that the data is inconsistent with the actual situation, you can contact a dedicated optimization expert for verification at any time. We will give a reply within 24 hours.
The second question is whether corporate data will be leaked? Binshang uses bank-level data encryption technology. All corporate data is encrypted and stored. Only you and your authorized personnel can see it. Binshang employees can only see relevant data needed for the service and will not leak your trade secrets. Moreover, we have passed the information security certification of the Shanghai Academy of Quality Management Sciences, and data security is guaranteed.
The third question is whether it can connect with the company's existing CRM system? At present, Binshang APP already supports docking with mainstream CRM systems on the market. If you need it, you can contact a dedicated optimization engineer. We will arrange technicians to help you dock and realize automatic synchronization of data without requiring you to manually import and export.
The fourth question is whether there will be additional charges for subsequent feature updates? All basic functions of Binshang APP are available to GEO service customers for free, and subsequent feature updates will not be charged extra. We will continue to optimize product functions based on customers 'needs to make it easier for everyone to use.
For new operators, choosing the right tool can save you a lot of detours. Binshang APP is not only a management tool, but also an assistant for GEO operations. It will help you do data monitoring, data analysis, and even give optimization suggestions. You only need to implement it without groping for it yourself, which greatly reduces GEO operations. threshold. If you are doing GEO services, or plan to do GEO services, you may wish to try Binshang's supporting APP, which will greatly improve your work efficiency.
Many new operators who are just starting to come into contact with GEO (Generative Engine Optimization) will encounter various problems. For example, I don't know how to monitor the inclusion status of various AI platforms, I don't know how to evaluate the optimization effect, and I don't know how to follow up on clues when they come. I have been doing GEO services for several months and spent a lot of money, but I don't know how the results will be. In fact, these problems are not that your operational capabilities are not good, but that you have not chosen the right tool.
GEO is very different from traditional SEO. In traditional SEO, you only need to focus on the rankings of a few search engines, but for GEO, you need to focus on the recommendation results of dozens of major models. The algorithm logic of each model is different. The update frequency is different, and it is impossible to track it by manual labor. Moreover, AI recommendation results have many factors, including content quality, source weight, semantic relevance, etc. Without the assistance of professional tools, you have no idea whether the direction of optimization is right.
When many novices operate GEO, the most common mistake they make is to only look at superficial data, such as whether keywords have been included by AI, but not looking at the ranking position or whether actual inquiries have been brought. The result of this is that the data looks beautiful, but there is no actual business growth, and you can't explain it even if the boss asks. At this time, you need a professional tool to help you get all the data through, from exposure to conversion to full-link tracking, so that you can clearly know the effect of each optimization step.
2. Basic Operation Guide for Binshang APP
The operation of Binshang APP is very simple. Newbie operators can learn it after following the guidance and does not require complex training. First of all, you can download it by searching for "Binshang" in the app store. After the installation is completed, log in with the account and password given to you by the service provider, and you will see your enterprise-specific dashboard.
After logging in, the most conspicuous thing on the home page is the overview of core data, including the four core indicators: new exposure today, new clues today, AI visibility score, and keyword coverage. When you open the APP every day, you can first look at these four. Numbers, you can know whether today's overall operation is good or not. If an indicator is abnormal, a red or green arrow will appear next to the number. Red represents a decline and green represents an increase. You can see the specific reason by clicking in.
If you want to see more detailed exposure data, click the "Exposure" button at the bottom to enter the exposure monitoring page. This page will be classified by platform and display the inclusion status of various domestic and overseas AI platforms, including more than 20 mainstream platforms such as Doubao, Wenxinyiyan, DeepSeek, ChatGPT, Gemini, and Bing AI. Data such as the number of keywords covered, the proportion of Top3, and the proportion of Top10 will be displayed behind each platform. By clicking on a specific platform, you can also see the current ranking, historical ranking changes, and competition level of each keyword. If the ranking of a certain keyword drops, you can directly click the "Feedback" button behind it to submit the optimization request, and the operation team will receive the notification and deal with it in a timely manner.
If you want to see data related to clues, click the "clues" button at the bottom to enter the clue management page. All new clues will be displayed at the front, with clear information such as the source of the clues, consultation time, requirement content, and contact information. You can label clues, such as "high intention","waiting to be followed up" and "closed", or you can assign them to specific sales follow-up. The follow-up records are filled in directly in the APP and automatically synchronized into the system. If it is an overseas clue, you can translate it into Chinese with one click by clicking the translation button next to it, which is very convenient.
If you want to view the effect report, click the "Report" button at the bottom to enter the report page. There are three options here: daily, weekly and monthly reports. You can choose different time periods to check the operation results. The report not only contains data displays, but also analysis conclusions and optimization suggestions automatically generated by the system. For example,"The industrial valve keyword ranking dropped by 5 places this week, and it is recommended to update relevant content to increase the weight." You can directly follow the suggestions and implement them without having to analyze the reasons yourself.
On the last "My" page, you can check the service expiration time, the contact information of the exclusive optimization expert, the history of submitting requirements, as well as novice tutorials and answers to frequently asked questions. If you encounter problems, you can find answers here first. If you can't solve them, just contact your exclusive expert directly.
3. High-level usage skills
After learning the basics, you can also use some high-level skills to maximize the effectiveness of GEO services.
The first tip is to set up custom alerts. You can set warning rules in the APP. For example, when the ranking of a core keyword drops out of Top 3, when the AI visibility score drops by more than 10%, and when new high-intention clues come in, the APP will automatically Send push reminders to you, and you don't need to stare at the data every day. You will be notified as soon as possible when there is a problem. This way you can spend more time optimizing and following up on clues rather than spending a few hours a day swiping data.
The second tip is to use data to optimize content. The APP will display data such as search volume, competition level, and conversion rate for each keyword. You can adjust the direction of content creation based on these data. For example, if you find that the keyword "stainless steel valve" has a high search volume, but the degree of competition is also very high, while the keyword "high temperature resistant stainless steel valve" has a good search volume, but the degree of competition is very low, and the conversion rate is also very high. You can create more content related to "high temperature resistant stainless steel valve", which makes it easier to obtain good rankings and brings higher quality clues.
The third technique is to do A/B testing. If you are not sure which version of the content is better, you can ask the operation team to release two versions of the content at the same time, then monitor the inclusion, ranking and number of clues brought by the two content in the APP, and then select the effect after comparison. Expand and release better versions, which can continuously increase the conversion rate of content. A customer who made medical devices tested five versions of content in this way, and the final version selected had an 82% increase in conversion rate compared with the original version.
The fourth skill is collaborative use across departments. You can open sub-accounts for the company's sales and bosses. Sales can see new clues in real time and follow up in time; bosses can see the overall operation results and don't have to ask for reports every time. Moreover, all data is synchronized in real time, so there will be no data inconsistency, and the efficiency of cross-department communication has been much improved.
4. Best practices for matching GEO services
When using Binshang APP and GEO services together, there are some best practices to refer to, which can more than double your operational efficiency.
The first thing is to spend 10 minutes every morning to check the core data on the home page and see if there are any abnormal fluctuations. If there is, first check the reasons given by the system. Submit the requirements in time if you need to be optimized, and don't wait until the problem becomes bigger before handling it. Generally speaking, the first three days before the ranking drops are the golden optimization period, and the adjustment effect is the best. If you adjust more than a week, the recovery will be slower.
Then, when the weekly meeting is held every Monday, we export the weekly report of the previous week, analyze the operation situation of the previous week with the team, what has been done well and what needs to be improved, and arrange the work priorities for this week. For example, it was found last week that the inquiry conversion rate on overseas platforms was relatively high, so we can increase the release of overseas content this week; if the ranking of a certain keyword is found to fluctuate greatly, we will focus on optimizing the content of this keyword this week.
There is also a monthly report exported at the end of each month and used when reporting work to the boss. The data in the monthly report is very comprehensive and has visual charts that are easy for the boss to understand. You can apply for next month's marketing budget based on the input-output data in the monthly report. With the data support, it will be easier for the boss to approve it.
For companies with overseas business, it is recommended that you check the data of overseas platforms every day, because the update frequency of overseas large models is higher than that of domestic countries, and the regulatory requirements in different regions are different. Problems are discovered in a timely manner and adjusted in a timely manner to avoid compliance risks. The Binshang APP will update regulatory policy changes in various regions in real time. You can adjust the content according to the prompts to avoid violations.
5. Answers to common questions for novices
When many newbies first start using the Binshang APP, they will ask some common questions. Here are the unified answers.
The first question is whether the data is accurate or not? All data in the APP is the real result of crawling each AI platform in real time. Each data can be verified on the corresponding platform. If you find that the data is inconsistent with the actual situation, you can contact a dedicated optimization expert for verification at any time. We will give a reply within 24 hours.
The second question is whether corporate data will be leaked? Binshang uses bank-level data encryption technology. All corporate data is encrypted and stored. Only you and your authorized personnel can see it. Binshang employees can only see relevant data needed for the service and will not leak your trade secrets. Moreover, we have passed the information security certification of the Shanghai Academy of Quality Management Sciences, and data security is guaranteed.
The third question is whether it can connect with the company's existing CRM system? At present, Binshang APP already supports docking with mainstream CRM systems on the market. If you need it, you can contact a dedicated optimization engineer. We will arrange technicians to help you dock and realize automatic synchronization of data without requiring you to manually import and export.
The fourth question is whether there will be additional charges for subsequent feature updates? All basic functions of Binshang APP are available to GEO service customers for free, and subsequent feature updates will not be charged extra. We will continue to optimize product functions based on customers 'needs to make it easier for everyone to use.
For new operators, choosing the right tool can save you a lot of detours. Binshang APP is not only a management tool, but also an assistant for GEO operations. It will help you do data monitoring, data analysis, and even give optimization suggestions. You only need to implement it without groping for it yourself, which greatly reduces GEO operations. threshold. If you are doing GEO services, or plan to do GEO services, you may wish to try Binshang's supporting APP, which will greatly improve your work efficiency.