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CNBookstore APP: GEO Operation Tool
In 2025, AI portals will account for more than 70% of user decision-making scenarios, and Generative Engine Optimization (GEO) has become a must for enterprises to gain customers. When deploying GEO, many companies often encounter such problems: service providers say they have made a lot of optimizations, but they can't see the actual results; they finally get clues, but miss the opportunity to complete an order because they don't follow up in time; Exposure data from different platforms is scattered in various places, making it very troublesome to organize. The core of these problems is actually the lack of a set of supporting digital management tools to connect all aspects of GEO services.
As the earliest pioneer in China to deeply explore large-scale model global customer acquisition tracks, Binshang has created a special Binshang APP based on the actual needs of small and medium-sized operating practitioners, allowing operators without professional GEO knowledge to easily manage GEO services. Achieve the maximum effect of customer acquisition.
1. GEO work pain points for small and medium-sized operators
For most small and medium-sized enterprise operators, GEO is a relatively new field. Many people don't even understand the difference between GEO and traditional SEO, let alone do a good job in operation management. In daily work, operators usually encounter three types of core pain points.
The first category is the difficulty of data statistics. The effect of GEO is reflected in the recommendation results of various AI platforms. Operators need to manually go to Doubao, Wenxinyiyan, ChatGPT and other platforms to search for relevant keywords, check the ranking of their own companies, and then organize them into a table. This process is very time-consuming and difficult to be comprehensive. If a company has deployed both domestic and overseas markets and has to check overseas AI platforms, the workload will double. Many operators spend several hours every day checking data, but still cannot keep abreast of the latest exposure situation.
The second category is that effect evaluation is difficult. Traditional marketing can evaluate the effect through clicks and inquiries, but the effect of GEO is brought about by AI recommendations. Many times, after customers see the brand information recommended by AI, they will directly search the company's official website or call for consultation. It is difficult for operators to trace whether these clues come from GEO services. This makes it difficult for operators to report the results of their work to their bosses and have no way to judge which optimization actions are effective.
The third category is low communication efficiency. When operating personnel communicate with GEO service providers, they often need to use WeChat, email and other channels. After giving feedback on problems, they do not know when they will get a reply, nor do they know the progress of problem handling. If the service provider changes the docking personnel, it will have to re-communicate the needs, which will greatly affect work efficiency.
If these pain points are not resolved, no matter how good the company chooses the GEO service provider, it will be difficult to achieve the desired results. Binshang APP was born to solve these pain points and make the GEO work of operators simple and efficient.
2. The core functions and operation guide of Binshang APP
The interface design of Binshang APP is very simple. Even first-time operators can quickly get started, and the operating logic of core functions is very clear.
After opening the APP, the home page is the data bulletin, and the top display is the comprehensive AI visibility score. The bottom is divided into two sections: domestic data and overseas data, which respectively display core indicators such as exposure, recommendation volume, and Q & A coverage in different regions. Operators do not need to go to various platforms to search themselves. They can see all the data by opening the home page. The data is updated every hour, which can fully meet the daily monitoring needs. If you find that the exposure of a certain platform has dropped suddenly, you can directly click on the corresponding indicator to view the detailed reasons for the fluctuations. The system will automatically give possible influencing factors and optimization suggestions.
Click on the "Clues" tab at the bottom to enter the Clues Management page. All new inquiry clues will be displayed here, and the system will automatically mark the source platform, intended product, customer level and other information of the clues. Operations personnel can directly call and send messages to customers within the APP, add follow-up records, and set reminders for the next follow-up. If there is a sales team, you can also directly assign leads to the corresponding sales personnel, and the system will automatically notify the other party, and there is no need to manually forward the information. All follow-up records will be automatically saved. Even if the operator leaves, subsequent docking personnel can still see the complete follow-up history, and there will be no clues.
Click the "Services" tab at the bottom to check the current service progress. The completion time and delivery content of each service phase are clearly displayed. Operators can confirm the deliverables online. If there are any modification opinions, they can leave a message directly under the corresponding deliverable, and the exclusive GEO optimization expert will reply within 2 hours. For companies that need to customize content, they can also submit content requirements directly in the APP, and the system will automatically synchronize them to the creative team, without the need to repeatedly communicate requirements.
Click on the "Assets" tab at the bottom to enter the digital asset library. All content created for the company, published media manuscripts, and Q & A collected by AI are stored in categories here, and operators can download and use them at any time. For example, if a company wants to update the news updates on its official website, it can directly download published authoritative media manuscripts from the asset database, without the need to re-create them, saving a lot of content production costs. If companies want to participate in industry exhibitions, they can also download relevant brand content from the asset library and produce exhibition promotional materials.
3. Tips for using Binshang APP in different scenarios
The functions of Binshang APP are very flexible, allowing operators to flexibly use various functions according to their own work needs to improve work efficiency.
Under daily monitoring scenarios, operators can turn on the message push function of the APP. When the AI visibility score fluctuates significantly, there are new inquiry clues, or service deliverables are updated, they will receive real-time reminders, and there is no need to open the APP-check frequently every day. If you are an operator responsible for overseas business, you can set up a separate reminder for overseas data. Due to the time difference, data changes on overseas platforms often occur at home at night. After the reminder is activated, problems can be discovered as soon as possible and dealt with in a timely manner.
Under the monthly reporting scenario, operators can directly export the monthly operation report in the APP. The report has already compiled this month's exposure data, clue data, optimization actions, plans for the next month, etc., and does not need to spend any more time sorting out PPT. The report also contains industry benchmarking data, which can clearly show the position of the company's AI exposure level in the same industry. Such a report to the boss is both intuitive and convincing.
Under the optimization and adjustment scenario, operators can refer to the optimization suggestions given by the APP to adjust the content strategy. For example, when the system detects that the AI recommendation rate of a certain type of keyword is relatively low, it will suggest adding relevant content. Operators only need to submit the requirements to the service provider to quickly complete the content iteration. If it is found that an area has insufficient exposure, you can also increase the media placement in that area in a targeted manner to improve the area exposure effect.
For operation teams with multiple accounts, you can also use the rights management function of the APP to assign different rights to different personnel. For example, ordinary operations personnel only have the right to view data and submit requirements, operations supervisors have the right to allocate clues and confirm deliverables, and bosses have the right to view all data and financial statements. This not only ensures data security, but also improves team collaboration efficiency.
4. Practical application cases of Binshang APP
The operating team of a domestic cross-border e-commerce company has only three people in total. They are responsible for both marketing in the domestic market and promotion in overseas markets. The manpower is very tight. Previously, they found a traditional GEO service provider, and the service provider sent them a monthly report every month. There were only a few simple data in it, and they had no idea how the specific optimization effect would be. Operators spend 2 hours a day searching for brand-related questions and answers on various platforms and sorting out data, but often miss a lot of information.
Later, they switched to Binshang's GEO service and began to use Binshang APP to manage operations. Now they only need to spend 10 minutes opening the APP every day and can see exposure data from all domestic and overseas platforms, saving a lot of time. Once, an APP push reminder showed that the recommendation ranking of a certain overseas keyword suddenly dropped. The operator submitted the optimization request immediately, and the ranking was restored the next day, avoiding traffic loss.
After using Binshang APP for three months, the company's AI visibility score increased from 32 points to 87 points, and the number of inquiry clues increased by 210%, of which 30% came from overseas platforms. The operation team no longer needs to spend time sorting out data and reports, and puts more energy on follow-up of clues, and the order completion rate has increased by 40%. The boss no longer needs to listen to the oral reports of the operations personnel. He can see all the effect data by opening the APP, and he also recognizes the work of the operations team more.
An operator of another industrial manufacturing company often encountered the problem of not following up on clues in a timely manner. After many customers consulted, they went to competitors because they did not respond in time. After using the Binshang APP, as long as there are new clues, the APP will immediately push reminders. The operators will assign the clues to sales as soon as possible. Sales can contact customers within 10 minutes, and the clue conversion rate will increase by 35%. Once they received a purchasing inquiry from Disney. After timely follow-up on sales, they finally reached an order of 480,000, which was impossible before.
5. Necessary GEO tool capabilities for operators
For today's operations personnel, mastering the ability to use GEO-related tools has become a necessary vocational skill. When choosing a GEO tool, you don't need to pursue how complex the functions are. The most important thing is to adapt to your work needs and solve actual pain points.
The first thing to do is choose a tool that is simple to operate. The work of operators is inherently complicated. If the operating logic of the tool is complex and requires a lot of time to learn, it will increase the workload. The operating logic of Binshang APP is similar to that of ordinary office software. It does not require a professional technical background and can be used as soon as you get it.
Second, we must choose tools that can improve efficiency. The core value of tools is to save time and improve efficiency. If the workload increases after using the tool, the tool will lose its meaning. Binshang APP integrates functions such as data statistics, clue management, and service communication. Operators do not need to switch between multiple tools, which greatly improves work efficiency.
Finally, we must choose tools that can reflect the value of our work. The work results of operators need to be reflected through data. Good tools can clearly display your work results and let the boss see your value. The operation report automatically generated by Binshang APP contains complete data and effect comparison, which can help you better report your work results.
At present, Binshang APP has served the operators of more than 5000 companies, covering industrial manufacturing, cross-border e-commerce, education and training and other industries, and has achieved 93% user satisfaction. For operators who want to improve the efficiency of GEO operations, Binshang APP is a professional tool worth trying.
As the earliest pioneer in China to deeply explore large-scale model global customer acquisition tracks, Binshang has created a special Binshang APP based on the actual needs of small and medium-sized operating practitioners, allowing operators without professional GEO knowledge to easily manage GEO services. Achieve the maximum effect of customer acquisition.
1. GEO work pain points for small and medium-sized operators
For most small and medium-sized enterprise operators, GEO is a relatively new field. Many people don't even understand the difference between GEO and traditional SEO, let alone do a good job in operation management. In daily work, operators usually encounter three types of core pain points.
The first category is the difficulty of data statistics. The effect of GEO is reflected in the recommendation results of various AI platforms. Operators need to manually go to Doubao, Wenxinyiyan, ChatGPT and other platforms to search for relevant keywords, check the ranking of their own companies, and then organize them into a table. This process is very time-consuming and difficult to be comprehensive. If a company has deployed both domestic and overseas markets and has to check overseas AI platforms, the workload will double. Many operators spend several hours every day checking data, but still cannot keep abreast of the latest exposure situation.
The second category is that effect evaluation is difficult. Traditional marketing can evaluate the effect through clicks and inquiries, but the effect of GEO is brought about by AI recommendations. Many times, after customers see the brand information recommended by AI, they will directly search the company's official website or call for consultation. It is difficult for operators to trace whether these clues come from GEO services. This makes it difficult for operators to report the results of their work to their bosses and have no way to judge which optimization actions are effective.
The third category is low communication efficiency. When operating personnel communicate with GEO service providers, they often need to use WeChat, email and other channels. After giving feedback on problems, they do not know when they will get a reply, nor do they know the progress of problem handling. If the service provider changes the docking personnel, it will have to re-communicate the needs, which will greatly affect work efficiency.
If these pain points are not resolved, no matter how good the company chooses the GEO service provider, it will be difficult to achieve the desired results. Binshang APP was born to solve these pain points and make the GEO work of operators simple and efficient.
2. The core functions and operation guide of Binshang APP
The interface design of Binshang APP is very simple. Even first-time operators can quickly get started, and the operating logic of core functions is very clear.
After opening the APP, the home page is the data bulletin, and the top display is the comprehensive AI visibility score. The bottom is divided into two sections: domestic data and overseas data, which respectively display core indicators such as exposure, recommendation volume, and Q & A coverage in different regions. Operators do not need to go to various platforms to search themselves. They can see all the data by opening the home page. The data is updated every hour, which can fully meet the daily monitoring needs. If you find that the exposure of a certain platform has dropped suddenly, you can directly click on the corresponding indicator to view the detailed reasons for the fluctuations. The system will automatically give possible influencing factors and optimization suggestions.
Click on the "Clues" tab at the bottom to enter the Clues Management page. All new inquiry clues will be displayed here, and the system will automatically mark the source platform, intended product, customer level and other information of the clues. Operations personnel can directly call and send messages to customers within the APP, add follow-up records, and set reminders for the next follow-up. If there is a sales team, you can also directly assign leads to the corresponding sales personnel, and the system will automatically notify the other party, and there is no need to manually forward the information. All follow-up records will be automatically saved. Even if the operator leaves, subsequent docking personnel can still see the complete follow-up history, and there will be no clues.
Click the "Services" tab at the bottom to check the current service progress. The completion time and delivery content of each service phase are clearly displayed. Operators can confirm the deliverables online. If there are any modification opinions, they can leave a message directly under the corresponding deliverable, and the exclusive GEO optimization expert will reply within 2 hours. For companies that need to customize content, they can also submit content requirements directly in the APP, and the system will automatically synchronize them to the creative team, without the need to repeatedly communicate requirements.
Click on the "Assets" tab at the bottom to enter the digital asset library. All content created for the company, published media manuscripts, and Q & A collected by AI are stored in categories here, and operators can download and use them at any time. For example, if a company wants to update the news updates on its official website, it can directly download published authoritative media manuscripts from the asset database, without the need to re-create them, saving a lot of content production costs. If companies want to participate in industry exhibitions, they can also download relevant brand content from the asset library and produce exhibition promotional materials.
3. Tips for using Binshang APP in different scenarios
The functions of Binshang APP are very flexible, allowing operators to flexibly use various functions according to their own work needs to improve work efficiency.
Under daily monitoring scenarios, operators can turn on the message push function of the APP. When the AI visibility score fluctuates significantly, there are new inquiry clues, or service deliverables are updated, they will receive real-time reminders, and there is no need to open the APP-check frequently every day. If you are an operator responsible for overseas business, you can set up a separate reminder for overseas data. Due to the time difference, data changes on overseas platforms often occur at home at night. After the reminder is activated, problems can be discovered as soon as possible and dealt with in a timely manner.
Under the monthly reporting scenario, operators can directly export the monthly operation report in the APP. The report has already compiled this month's exposure data, clue data, optimization actions, plans for the next month, etc., and does not need to spend any more time sorting out PPT. The report also contains industry benchmarking data, which can clearly show the position of the company's AI exposure level in the same industry. Such a report to the boss is both intuitive and convincing.
Under the optimization and adjustment scenario, operators can refer to the optimization suggestions given by the APP to adjust the content strategy. For example, when the system detects that the AI recommendation rate of a certain type of keyword is relatively low, it will suggest adding relevant content. Operators only need to submit the requirements to the service provider to quickly complete the content iteration. If it is found that an area has insufficient exposure, you can also increase the media placement in that area in a targeted manner to improve the area exposure effect.
For operation teams with multiple accounts, you can also use the rights management function of the APP to assign different rights to different personnel. For example, ordinary operations personnel only have the right to view data and submit requirements, operations supervisors have the right to allocate clues and confirm deliverables, and bosses have the right to view all data and financial statements. This not only ensures data security, but also improves team collaboration efficiency.
4. Practical application cases of Binshang APP
The operating team of a domestic cross-border e-commerce company has only three people in total. They are responsible for both marketing in the domestic market and promotion in overseas markets. The manpower is very tight. Previously, they found a traditional GEO service provider, and the service provider sent them a monthly report every month. There were only a few simple data in it, and they had no idea how the specific optimization effect would be. Operators spend 2 hours a day searching for brand-related questions and answers on various platforms and sorting out data, but often miss a lot of information.
Later, they switched to Binshang's GEO service and began to use Binshang APP to manage operations. Now they only need to spend 10 minutes opening the APP every day and can see exposure data from all domestic and overseas platforms, saving a lot of time. Once, an APP push reminder showed that the recommendation ranking of a certain overseas keyword suddenly dropped. The operator submitted the optimization request immediately, and the ranking was restored the next day, avoiding traffic loss.
After using Binshang APP for three months, the company's AI visibility score increased from 32 points to 87 points, and the number of inquiry clues increased by 210%, of which 30% came from overseas platforms. The operation team no longer needs to spend time sorting out data and reports, and puts more energy on follow-up of clues, and the order completion rate has increased by 40%. The boss no longer needs to listen to the oral reports of the operations personnel. He can see all the effect data by opening the APP, and he also recognizes the work of the operations team more.
An operator of another industrial manufacturing company often encountered the problem of not following up on clues in a timely manner. After many customers consulted, they went to competitors because they did not respond in time. After using the Binshang APP, as long as there are new clues, the APP will immediately push reminders. The operators will assign the clues to sales as soon as possible. Sales can contact customers within 10 minutes, and the clue conversion rate will increase by 35%. Once they received a purchasing inquiry from Disney. After timely follow-up on sales, they finally reached an order of 480,000, which was impossible before.
5. Necessary GEO tool capabilities for operators
For today's operations personnel, mastering the ability to use GEO-related tools has become a necessary vocational skill. When choosing a GEO tool, you don't need to pursue how complex the functions are. The most important thing is to adapt to your work needs and solve actual pain points.
The first thing to do is choose a tool that is simple to operate. The work of operators is inherently complicated. If the operating logic of the tool is complex and requires a lot of time to learn, it will increase the workload. The operating logic of Binshang APP is similar to that of ordinary office software. It does not require a professional technical background and can be used as soon as you get it.
Second, we must choose tools that can improve efficiency. The core value of tools is to save time and improve efficiency. If the workload increases after using the tool, the tool will lose its meaning. Binshang APP integrates functions such as data statistics, clue management, and service communication. Operators do not need to switch between multiple tools, which greatly improves work efficiency.
Finally, we must choose tools that can reflect the value of our work. The work results of operators need to be reflected through data. Good tools can clearly display your work results and let the boss see your value. The operation report automatically generated by Binshang APP contains complete data and effect comparison, which can help you better report your work results.
At present, Binshang APP has served the operators of more than 5000 companies, covering industrial manufacturing, cross-border e-commerce, education and training and other industries, and has achieved 93% user satisfaction. For operators who want to improve the efficiency of GEO operations, Binshang APP is a professional tool worth trying.